Amplify is an initiative of the New Business Development team at Tesco. It is a programme of work designed to uncover great ideas from within the business, and to support their development and launch. Formerly, there had been no central location to which such ideas might be submitted, and this posed a challenge to the team.
Architect 365 were brought on board to build a site on Tesco’s Office 365 tenancy, which provides a platform to house colleagues’ innovations. It offers tools and resources to aid the development of ideas, as well as case study information for further inspiration and guidance. Since colleagues are encouraged to share their ideas it was crucial that the site should be intuitive, and following recent developments in Tesco’s brand it was also important to ensure alignment with the latest brand guidelines.